Rainbow ABA Therapy, an Essex County Therapy Clinic , Empowers Children to Thrive Using Science-Based Approaches

Bloomfield, NJ – Applied Behavioral Analysis (ABA) therapy changes problematic characteristics in children by assessing the functional relationship between their environment and targeted behavior. The treatment approach improves socially significant behaviors in all areas of development for children with Autism Spectrum Disorder (ASD) and other challenges. It seeks to develop more socially acceptable alternatives for children struggling to express their feelings or basic life skills. ABA therapy is endorsed by Autism Speaks, the American Academy of Pediatrics, the Autism Society of America, and other reputable associations. 

Rainbow ABA Therapy is accredited as a top ABA provider by the Behavioral Health Center of Excellence (BHCOE) for its commitment to providing compassionate, expert ABA therapy for the families it serves. A child’s ABA therapy team comprises a Registered Behavior Therapist (RBH) and Board Certified Behavior Analyst (BCBA). Upon joining the team, each therapist/staff member completes a rigorous training process covering privacy/HIPPA guidelines, cultural values, NJ guidelines for child safety, and an ABA introductory class. Additionally, each ABA therapist enrolls in a 40-hour Registered Behavior Technician training course and has 3 months to complete it once hired. 

While receiving ABA therapy, children up to 21 years of age learn daily living skills like feeding, dressing, bathing, hygiene, and toileting. The therapists use individualized approaches to develop receptive and expressive language skills, social cues/skills, and leisure skills, reducing difficult/unwanted behaviors. ABA therapy techniques can also assist in minimizing maladaptive behaviors such as self-injury, property destruction, anger, physical aggression, and more, allowing children to implement replacement skills and coping mechanisms instead. 

Rainbow ABA Therapy aims to create meaningful and functional lives for children to co-exist with peers, parents, and the general community. A Board Certified Behavior Analyst examines each child’s current skill set and behavior in a familiar and comfortable environment before creating custom treatment packages with strategies unique to their needs so they can reach their full potential. A long/short-term goals package may include daily living tactics, cognition, communication skills, social-emotional adjustment, and fine motor skills. Each goal has steps with established guidelines and data collection strategies a therapist follows to monitor a children’s progress or make adjustments. 

Rainbow ABA Therapy values interdisciplinary collaboration and works with other specialists as part of the child’s professional care team. They coordinate with school-based staff, mental health providers, psychiatrists, speech-language pathologists, occupational therapists, nutritionists, neurologists, and many more. Rainbow ABA therapy of Essex County can also provide weekly caregiver training sessions where parents, guardians, grandparents, siblings, and other family members/friends express their concerns, understand a child’s needs, or implement interventions. 

Apply for Rainbow ABA Therapy services by filling out the intake form from the website or calling (201) 720-8600 for guidance. Within two business days, a team memeber will begin the onboarding process to answer questions or create a plan for submission to the client’s insurance provider. Once approved, they schedule visits and deliver services in the comfort of a child’s home. Rainbow ABA Therapy is located at 300 Broadacres Dr. Suite 175, Bloomfield, New Jersey, 07003, US.

Media Contact

Company Name
Rainbow ABA Therapy
Contact Name
Maier Arm
(201) 720-8600
300 Broadacres Dr. Suite 175
New Jersey
Postal Code
United States

By Arlene Huff

Arlene Huff is the founding member of Golden State Online. Before that She was a general assignment reporter. A native Californian, she graduated from the University of California with a degree in medical anthropology and global health. She currently lives in Los Angeles.

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