You can find the filter here, but you won't be able to use it unless on mobile. All you need to do is start filming a video and the animation will begin.
Pokemon is all over the place now as they recently partnered with Adidas. The shoes have the typical three-stripe design with plain white and the only embellishments are the 8-bit Pikachu and Pokémon logo on the tongue and inner shoe. The original pitch had other Pokémon get their own shoe as Squirtle also had a design. It's not known whether Adidas will stick with just the one or release more over time.
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